More and more Singapore companies are expanding overseas due partly to a limited domestic market and they have to compete with foreign companies on equal footing in Singapore anyway.
Expanding into unfamiliar markets under unfamiliar legal and business environments entails much risk. Only the "brave" dares pushing forward.
Kairos Global has had overseas exposure and networks in Hong Kong, China, Myanmar and Malaysia. We will help you structure an overseas deal by mitigating your exposure. Subject to the requirements of your overseas expansion plan, we may propose an EDG project - Market Readiness Assistance (MRA) of the following scopes:
- Coach key executives on principles of project finance and cross-border business risks.
- Review company's past 2 years financial performance, its growth drivers and weaknesses.
- Review company's business model, marketing strategy and brand positioning.
- Conduct market research of selective overseas markets.
- Conduct scenario analysis under different assumptions.
- Advise on the best expansion plan upon examining probable scenarios and prevalent local and overseas market environments.
- Draw up a road map for fund raising and expansion plan at each phase of development.